Next week I’ll be heading to the glitz and glamor of Las Vegas! Well it will be for a business trip as efotolab.com will have a booth and on display at the WPPI (Wedding and Portrait Photograpers International) Trade Show, March 17 through March 19 at the Paris Hotel.
While I’m sure there will be some play time in store, this is a big show and presence for efotolab.com. It is our first west coast swing and as a player in the online photo lab space, we needed to take this plunge. The audience attending this show hits our sweet spot and as we continue to gain traction in this space, I truly believe our attendance at this show will make a huge difference.
Knowing that the WPPI audience is our target market means that our competition, along with all of the latest trends, will be at the show as well. It is always nice to see what your competitors are up to and with some luck we will be able to forge a few new key relationships with vendors.
Hopefully we don’t have too much idle time on our hands though.